Mobile touristguide on memory card

Stockholm is the first city that offer tourists an audio guide on a memory card for cell phones.

The TalkofTheTown guide uses the phone's music player. Therefore the tourists from abroad will not have to pay expensive roaming charges when using the guide.
- Leave the bulky guidebook at the hotel and take a break from sightseeing anytime, says the initiator Göran Derefelt.

The memory card includes an audio guide with 56 of the best sights in Stockholm. When the card is inserted, the guide automatically shows in the phone's music player. The 56 sights ar spread over the old town Gamla Stan, City, Södermalm, the island of Djurgården and the Drottningholm Palace.

- All stories are packed with historical facts and sprinkled with anecdotes, says the initiator Göran Derefeldt. The facts have been written by some of Swedens most wellknown historians and is read by professional narrators.

Each audioguide number is aproximately 3 minutes long and available in Swedish, English, German, French, Spanish and Russian. The Talk of the Town card costs 125 SEK per day to rent, and is available at several hostels, hotels and bicyclerentals.


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